Ever try to listen to someone explain a peak experience to you like the crazy, intricate dream they had last night or a strange trip they once had in college? It's the worst, right? The only thing more insufferable is having someone swipe through 500+...

Sunday, June 25th marked the end of 10 great days of racing as part of the Tour of America’s Dairyland. As usual, Lowlands Group was heavily involved in the events including sponsoring the 4-day Lowlands Granfinale competition, hosting a free dinner at Café Centraal for all women racers, the...

Every summer, the greater Milwaukee area comes to live with competitive cycling, thanks to the Tour of America’s Dairyland, the largest competitive road cycling event in the United States. As major proponents of cycling, the Lowlands Group sponsors numerous bike teams in the series, the Lowlands Granfinale Sprint...

It's not officially summer in Milwaukee until the bike racing begins! Once again, Lowlands Group will be there to challenge racers competing in our GranFinale Sprint Competition, which takes place June 22-25, the last four days of the Tour of America's Dairyland. While watching the races is exciting...

We thought "Free Bier" would get your attention. And it's true! All Dad's receive a free Lowlands Brewing Collaborative bier at Father's Day Brunch on Sunday, June 18th. Join us at Café Hollander, Café Centraal, Café Benelux, and Café Bavaria for brunch until 3PM. Come on out and celebrate the man who...

Here at the Lowlands Group, we're constantly changing up our bier offerings throughout our cafés, but this summer is especially notable for a number of reasons, including some exclusive biers that you'll find nowhere else in the United States, offerings from brewers we haven't carried before,...

The Fourth of July falls on a Tuesday this year and that means—you guessed it—a long weekend! To help you celebrate your freedom, we've liberated brunch from the tyranny of the weekend and will be extending our brunch to Monday and Tuesday as well! Join us...